Haberfeld Associates has become a Premier Solution Provider with Western Independent Bankers

Haberfeld Associates provides a proven customer acquisition, growth, and profitability strategy to community banks

San Francisco, CA - September 21, 2016 – Western Independent Bankers (WIB), the premier trade association of more than 22,000 bankers and 140 community banks, announced today that Haberfeld Associates has become a Premier Solution Provider of WIB to provide community banks across the Western states of Alaska, Arizona, California, Colorado, Hawaii, Idaho, Montana, Nevada, New Mexico, Oregon, Utah, Washington, Wyoming, and the U.S. Territories.

Haberfeld Associates’ solution is called their “Customer Acquisition & Growth Strategy.” This comprehensive program encompasses product development, policy consulting, sales methodology and training, and targeted marketing. Over the last decade, Haberfeld Associates has brought its clients 7.5 million new core relationships. If you added up the branch networks of all of Haberfeld’s clients, they would represent the eighth largest bank in America.

“Haberfeld Associates has a long track record of successfully providing growth and profitability solutions to WIB customers,” said Michael Delucchi, President and CEO of WIB and WIB Service Corporation. "Given that most community banks are currently closing as many customer accounts as they are opening, we felt this was an ideal time to make this innovative program available to help community banks grow consumer and business customer accounts.” Haberfeld will be attending WIB’s Education Summit September 25-28th in Anaheim, CA as an annual sponsor and exhibitor. The two organizations are planning to host an informational webinar in the fourth quarter to introduce Haberfeld’s solutions to WIB member and non-member banks.

“We’re very excited to expand our relationship with WIB and its member banks,” said David Furnace, CEO of Haberfeld Associates. “Our research shows that the typical community bank runs their branch network at 20% of its capacity. Community banks are in a business of high fixed costs and low marginal costs. Adding more consumer and business customers is a very profitable endeavor, and we’ve been helping community banks grow for 35 years.” Achim Griesel, President of Haberfeld Associates, added, “I have been impressed with the reach WIB has all over the country. Several of our company’s outstanding partner banks have shared WIB information with me throughout the years. This will be a great partnership for WIB, Haberfeld Associates, and most importantly for our clients!”

About Haberfeld Associates
Haberfeld Associates is a 35 year old company that delivers outstanding growth and profitability results for banks nationwide. Last year, their clients increased new, consumer and business customer openings by 2.12x with their comprehensive program. Those new customers average 5 products/services per household and stay for an average of 8 years. Haberfeld Associates’ clients average 22% more ROA and 21% more ROE when compared to peer banks. For more information, visit www.haberfeld.com.

About the Western Independent Bankers Association
For eighty years Western Independent Bankers (WIB) has been the premier networking and educational organization for community banks in the West. WIB informs, educates, and connects community banks with the resources and services to achieve the highest standards of personal and organizational performance. WIB Service Corporation was established in 1994 by the WIB Board of Directors as a wholly owned subsidiary of WIB. WIB Service Corporation conducts a strenuous selection process before putting the stamp of approval on an elite group of products and services that meet the highest industry standards and help WIB member banks to reduce costs, operate more efficiently, and compete more effectively. For more information, visit www.wib.org.

Nolan Lowry
(415) 352-2323

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