Conferences & Education

Annual Marketing & Business Development Conference

We have grown and expanded our Marketing conference into the Business Development, Sales & Growth Forums! Click here for the most recent information.

Hitting the Target
Plan, Execute, Achieve

Annual Marketing & Business
Development Conference

October 11-13, 2006
Westin Long Beach
Long Beach, Calif.

 

 

Program | Schedule | Optional Workshop
Exhibits & Sponsorship | Hotel & Travel | Registration  

Click here to view and print PDF versions of Speaker Presentations

Why You Should Attend

A strategic marketing and business development plan can have a positive effect on your bank’s bottom line. This conference will provide tips, techniques and tools that result in solid initiatives to create continuous success. Through Peer Idea Exchange Sessions you will learn from those facing the same challenges as you. At our Marketplace you will discover the latest products and services to help you create and send the strongest message possible to your audience.  

An excellent source of pertinent information, mixed with networking and fun in a beautiful setting. This Conference is a 'must-attend' for community bank marketers.

— Jenny Obermiller, Marketing Officer, Siuslaw Bank, Oregon

Who Should Attend

  • Senior management with marketing/business development/sales responsibilities
  • Marketing Executives, Directors or Managers
  • Business Development Directors or Managers
  • Sales Executives, Directors or Managers
  • Bankers with sales/business development function targeting small businesses
  • Marketing consultants with independent bank clients
  • Bank CEOs & presidents

2006 Conference Advisory Committee

  • Nicole Sherman, Chair, AmericanWest Bank, WA
  • Heidi Bleggi, FarWest Bank, UT
  • Robert W. Hess, The Strategics Group, Inc. (TSG), CA
  • Valerie Jereb, Scott Valley Bank, CA
  • Chaula Pandya, Community Bank of the Bay, CA
  • Michael S. Popovich, Vineyard Bank, N.A., CA
  • Ralph Tapscott, Mohave State Bank, AZ
  • Evelyn Wilson, Bank of Rio Vista, CA