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Financial
Management Part II: Liquidity & You By Chris Bledsoe,
Banker’s Dashboard What is liquidity and why is
it such a big deal? Simply put, the amount of liquidity your bank reflects the
institution’s ability to quickly convert assets into cash. This is critical
because the bank needs cash to do everything from paying off brokered deposits
(which are frequently used to fund loans) to paying out CDs at maturity. As you
know, the recent credit crisis put a spotlight on liquidity risk and the
regulatory agencies responded with specific guidance on policies and processes
banks should follow to effectively manage this risk. This guidance also makes it
clear that the board of directors is “ultimately” responsible for
understanding and monitoring liquidity – and the regulators are watching this
closely. Examiners want to see that your bank is proactively managing liquidity
at all times and that you are playing a more active role in the process. Here are the kinds of
questions you need to be asking senior management to understand liquidity and
ensure that the bank is maintaining, or taking the necessary steps to reach, its
optimal liquidity position.
If you find that your
bank’s liquidity isn’t positioned well now, or you’d like a sure-fire way
to ensure that it maintains a desirable ratio, the key is to grow core deposits.
And, you can never have too much in the way of core deposits. For one, they’re
a lot more stable than timed deposits; they’re significantly cheaper than
timed deposits (which reduces cost of funds); and, core deposits increase the
ultimate value of the bank. The clincher here is that
growing core deposits requires a strategic plan and top-down focused effort
across the organization. You must work with senior management to put that plan
in place and be sure to monitor the bank’s progress in executing it. (For some
banks, their whole incentive plan is driven around increasing core deposits
because everyone across the institution can be involved.) It’s also
particularly important to remember that a big part of execution is having
knowledge of your core deposit levels at each branch. Your bank needs to
regularly track how each of its branches is performing and what factors impact
their abilities to attract and retain core deposits. By knowing where strides
are being made across the branch network and why, management can apply best
practices to locations that may need coaching. This insight is vital for you as
directors as well to be able to improve branch and overall performance – after
all, a bank is only as good as the sum of its parts. Liquidity is crucial to your bank’s survival and it will be a hot button for regulators into the foreseeable future – but what’s also significant from your perspective as a director is that it adds value to your bank. Therefore, by understanding liquidity and engaging with senior management to proactively manage it, you are meeting your objective to increase shareholder value.
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